Discover.
A Strategic Perspective.
Let me ask you a question…
- Have you ever taken a road trip without a Map or GPS?
For the majority of us, the answer is probably, no. In fact, the general norm of the world would likely prefer to have some plan to follow.
A Digital Strategist is just that…a professional who helps you devise an obtainable plan to follow for marketing your business using digital tools so you reach your goals more efficiently.
Let’s face it. Now more than ever, digital marketing has gotten complicated.
That’s where I can help you.
Hi, I’m Julia Eudy. I am a Digital Strategist with over 30 years of experience in marketing and communications and studying human behavior. In that time, I have consistently worked in sales departments seeing first-hand strategies that work and those that bomb. I have also witnessed the impact of communications and how digital marketing has changed how we communicate. I have also witnessed how small business owners are tossed around and taken advantage of by agencies or freelance professionals without proper ethics or mindset. Because I saw so many small businesses, and the families running them, struggling to make things work while overspending on programs that had good ideas but didn’t fix the root of the problem – I decided to take a stand and offer a solution to fix what was wrong in my industry. To do so, I have stepped outside my Agency role to offer a solution that specifically provides a different solution for business owners, in a more direct way.
See while most place blame on the ever-evolving tools of digital marketing that take time to learn, implement, and manage, I see a different perspective. Yes, these things can contribute to the day-to-day challenges, but they’re only part of the problem. I get it. I have been there, done that, and pulled others out of the trenches. Heck, at one point, I was so frustrated and focused on growth, that I started my marketing agency hoping to solve the problems I saw only to find that it didn’t solve the problem. I discovered that to be different, I had to radically change my perspective. That’s why I created Digital Marketing Therapy.
What is Digital Marketing Therapy?
See Digital Marketing Diagnostics is one of my superpowers. I often meet with business owners at networking events or one-on-one, and I naturally go into “Diagnostic” mode and rattle off valuable tips that they can implement right now to make improvements in their communication perspective, which is the core problem of their performance. I’ve been told that when I get in my “zone”, the questions I ask or the information I’ve shared is so direct and applicable to their unique needs, that they wish they could have recorded our conversation. Well, when the pandemic changed how we meet people, I did just that. I began meeting people online to diagnose their marketing challenges and record our conversations so they could take from our session an action list to improve their mindset about their business and how they present it to the world. Just like that, Digital Marketing Therapy sessions were born.
Let me be clear – I’m not here to sell you a course, my best-practices playbook, or templated communications. Why? Because unless you are in the right mindset of what it is you need, those tools won’t work the way many think they should. If you’re like most people, you have made some baby steps in the right direction in growing your business, but did so from the wrong mindset. While you may have been consistent in your efforts, the reason things are not working comes down to how you communicate your value. From my perspective, everyone could benefit from a “communication coach” but when everyone is pushing digital marketing, it comes down to having the right perspective in your digital marketing message as being the difference between failure and success.
Listen, I’m a ‘hands-on’ kind of gal with a heart for small business owners and dedicate my skills to building success for my clients. I grab you by the hand and lead you through the fog shedding light on your conversations and making communicating in a digital world, work for your business. I then lead you in identifying the best plan to grow your business to get the most from your treasured investment.
If you are a small business owner, or entrepreneur who struggles with getting new clients for your business, or are tired of upsells, courses, or just prefer to speak with someone who can give you straight answers; then we should talk. I would love to help you grow.
And if we don’t meet again, I pray that God blesses you with provision and well-being.
Sincerely,
Julia Eudy | Digital Strategist